Ford is no stranger to bold moves when it comes to caring for those who are less fortunate. The company's latest daring venture is the 2013 Ford Escape Hunger Drive, in which it's partnering with Feeding America- the nation's biggest hunger-relief organization.
The event will happen in several major cities across the nation, and attendees will have the opportunity to experience all that the 2013 Ford Escape has to offer drivers, from its active park assist and Blind Spot Information System, to its EcoBoost engine and hands-free liftgate. Guests will be able to view, drive, or ride in the new SUV. For each attendee at the event, Ford will donate 40 meals to Feeding America. Overall, Feeding America anticipates giving away more than 1.2 million meals to people in need during the campaign.
Vicki Escarra, President and CEO of Feeding America, explains, "We at Feeding America are proud of our longstanding relationship with Ford," said Vicki Escarra, president and CEO of Feeding America. "Ford has a history of merging transportation with hunger-relief efforts, and we are grateful they are extending that partnership linked to the 2013 Escape to help us get food to millions of families struggling with hunger."1
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Source: 1 http://www.marketwatch.com/story/ford-partners-with-feeding-america-to-make-experiencing-the-all-new-escape-a-charitable-endeavor-2012-07-13