What's the one quality you look for when deciding which automaker/manufacturer you want to buy or lease your vehicle from? Maybe your answer is the most cost-efficient or the one with the longest history, but many drivers would also argue that an automaker being innovative, or cutting-edge, is also very important. This is especially true in today's world- where new technologies are king. Being innovative also means creating new ways to up fuel efficiency and create never-before-seen styling. North American automaker Ford understands all of these attributes, and that's why the company has been chosen by AutoTrader.com shoppers as the world's most innovative auto brand.

The December 2011 survey showsFord crushing other automakers such as BMW and Toyota by a rather wide margin. Rick Wainschel, Vice President of Automotive Insights at AutoTrader.com explains Ford's extensive victory, stating, "Ford has long been the most-searched manufacturer on AutoTrader.com and has increased its share of new vehicle shopping over the past year. Over the last couple of years, Ford has continued to introduce exciting new vehicles, enhancements and redesigns and has been leading the charge in utilizing unique online methods to reach shoppers, which have combined to bolster their image substantially."¹

Some innovative new Ford technologies include its cost-efficient Sync voice-activated driver interface, which integrates with Bluetooth, your iPod, and third-party applications through voice control, as well its electric and hybrid vehicles, like the hybrid variant of the Ford Fusion, its EcoBoost line of turbocharged engines, its new MyKey Technology.

Would you like to learn more about the innovate technologies Ford is currently offering? Veterans Ford will be glad answer any questions you may have, as well as guide you through the specifics. Contact us online, or call us at (866) 980-4390 for a friendly chat.

Source: ¹http://www.sacbee.com/2012/01/10/4176074/ford-considered-most-innovative.html#storylink=cpy